by Carly Martin | Jul 14, 2020 | organic social media, social media, social media marketing, Uncategorized
Before you can really understand what’s not working with your social media strategy, ask yourself: Do I 𝙝𝙖𝙫𝙚 a strategy? Do I do the basics- consistently? Check on how your marketing basics are doing before you buy another course, sign up for another webinar or dive...
by Carly Martin | Apr 22, 2020 | financial advisor on LinkedIn, linkedin, linkedin engagement, organic social media, social media, Uncategorized
There are three reasons only sharing links to an industry related article on LinkedIn isn’t going to help you meet your goals: 1. You are expecting too much from your audience. Click the link, read the article, circle back to your post and engage you in a...
by Carly Martin | Mar 13, 2020 | linkedin, organic social media, social media, Uncategorized
As the world comes to grips with the reality of Coronavirus, the internet and social media in particular is becoming a breeding ground for anxiety and fear. How do you navigate THOSE waters as a business using social media for marketing? 1. Consider what you want your...
by Carly Martin | Feb 16, 2020 | email marketing, list building, social media, social media marketing, Uncategorized, virtual coffee break
What a treat! A virtual coffee break talking about email marketing with one of the best email marketers out there- Melanie Diehl of Melanie & Co Marketing Collective! The reason that email marketing is such an important foundational piece of any digital marketing...
by Carly Martin | Feb 8, 2020 | organic social media, social media, social media marketing, Uncategorized
Numbers of followers= Vanity metrics. Do you want big numbers across your social media accounts? It’s easy to understand why you might. You must be doing something right if you have a huge following, right? Your business must be thriving in relation to your followers,...
by Carly Martin | Feb 2, 2020 | linkedin, linkedin engagement, Uncategorized
LinkedIn is the world’s largest business networking site. There are over 600 million active users, comprised of decision makers, business owners and professionals in all stages of their careers that you can build authentic relationships with as their Trusted...